About SeoToolShelf

SeoToolShelf started as a directory of SEO tools and now reviews 278 products across 42 categories of business software. Most "best tools" lists are written to sell the most expensive option. We sort tools by the job you need done, say who each one is for, and point out the free options.

Our methodology

• No paid placements

  Nobody can pay to rank higher. Listings and submissions are free.

• How tools are ordered

  In each category, a small number of widely used tools are marked as top picks. Everything else is listed alphabetically.

• Pricing labels

  We label each tool as free, freemium, free trial or paid, and link to the vendor for current prices, which change often.

• Disclosures

  Where a listed product is connected to the team behind SeoToolShelf, its page says so. That product is ordered by the same rules as every other tool.

• Corrections

  Spotted something out of date? Tell us through the submit page and we will fix it.